It was my first time addressing my erstwhile peers since my transition into a ‘new’ career as a doctoral researcher & academic. I was keen to integrate some of the insights I’d gleaned from my academic readings in the area of international business and entrepreneurship. Given empirically-based academic articles in these fields can draw on data from hundreds of businesses, it seemed like a worthwhile endeavour. It’s not easy to pitch the academy to practitioners, but as a former translator myself, I was counting using this experience to make the abstract tangible.
I wasn’t entirely certain how the session would work, but I was pretty happy with how it went in the end. I sense this topic has legs, and certainly my talk has scope for further refinement. I’m hoping another opportunity will arise in the future to enable me to develop it further.